I'm available for new projects
My name is Subhalakshmi Govindaraj, and I'm a digital product designer.
My name is Subhalakshmi Govindaraj, and I'm a digital product designer.
I’m focused on creating bold and meaningful experiences through design.
I’m focused on creating bold and meaningful experiences through design.
Product Design
UX/UI
Web Design
Research
Strategy
Product Design
UX/UI
Web Design
Research
Strategy
Recent work
Recent work
Experience and Expertise
Navigating diverse environments with adaptability and expertise for holistic solutions.
Navigating diverse environments with adaptability and expertise for holistic solutions.
Navigating diverse environments with adaptability and expertise for holistic solutions.
Bimaplan
Dec 2024 - Present
Senior Product Designer
Spearheaded end-to-end UX strategy and UI design for an insurtech and fintech startup as the sole designer, driving the design vision for a new product while building design systems and delivering seamless experiences for D2C, internal, and B2B2C users, contributing to business growth and investor confidence
Bimaplan
Dec 2024 - Present
Senior Product Designer
Spearheaded end-to-end UX strategy and UI design for an insurtech and fintech startup as the sole designer, driving the design vision for a new product while building design systems and delivering seamless experiences for D2C, internal, and B2B2C users, contributing to business growth and investor confidence
Bimaplan
Dec 2024 - Present
Senior Product Designer
Spearheaded end-to-end UX strategy and UI design for an insurtech and fintech startup as the sole designer, driving the design vision for a new product while building design systems and delivering seamless experiences for D2C, internal, and B2B2C users, contributing to business growth and investor confidence
Freelance
Jan 2024 - Nov 2024
Product Designer
Developed end-to-end UX strategies and UI designs for mobile applications and multiple websites for various clients, while conducting market research in real estate to modify strategies, attract more clients and investors, and support a ₹616 crore investor pitch.
Freelance
Jan 2024 - Nov 2024
Product Designer
Developed end-to-end UX strategies and UI designs for mobile applications and multiple websites for various clients, while conducting market research in real estate to modify strategies, attract more clients and investors, and support a ₹616 crore investor pitch.
Freelance
Jan 2024 - Nov 2024
Product Designer
Developed end-to-end UX strategies and UI designs for mobile applications and multiple websites for various clients, while conducting market research in real estate to modify strategies, attract more clients and investors, and support a ₹616 crore investor pitch.
TCS Interactive Studio
Nov 2020 - Nov 2023
Product Designer
Headed product design initiatives, defined design strategy, and ensured alignment with business objectives for market-leading products.
TCS Interactive Studio
Nov 2020 - Nov 2023
Product Designer
Headed product design initiatives, defined design strategy, and ensured alignment with business objectives for market-leading products.
TCS Interactive Studio
Nov 2020 - Nov 2023
Product Designer
Headed product design initiatives, defined design strategy, and ensured alignment with business objectives for market-leading products.
Product Design
User Research
User Research
User Research
UX Strategy
UX Strategy
UX Strategy
Web and Mobile Design
Web and Mobile Design
Web and Mobile Design
Testimonials
Samuel Kemp
Design Director at TCS Interactive, London
Subha has always excelled across user research and service design engagements that I have been fortunate enough to have worked with her on. Totally reliable and extremely collaborative while delivering a very high standard of work. Subha has always been a pleasure to work with!
Samuel Kemp
Design Director at TCS Interactive, London
Subha has always excelled across user research and service design engagements that I have been fortunate enough to have worked with her on. Totally reliable and extremely collaborative while delivering a very high standard of work. Subha has always been a pleasure to work with!
Samuel Kemp
Design Director at TCS Interactive, London
Subha has always excelled across user research and service design engagements that I have been fortunate enough to have worked with her on. Totally reliable and extremely collaborative while delivering a very high standard of work. Subha has always been a pleasure to work with!
Jonathan Fraser
User Researcher at British Telecom, London
I worked with Subhalakshmi at BT in the Global Research team. Subha was involved in interviewing colleagues, creating Personas, ideation, Usability research, surveys and analysis of insights during her time in the department. She was always keen to learn and increase her knowledge in research and beyond and Im sure will continue to increase her skills
Jonathan Fraser
User Researcher at British Telecom, London
I worked with Subhalakshmi at BT in the Global Research team. Subha was involved in interviewing colleagues, creating Personas, ideation, Usability research, surveys and analysis of insights during her time in the department. She was always keen to learn and increase her knowledge in research and beyond and Im sure will continue to increase her skills
Jonathan Fraser
User Researcher at British Telecom, London
I worked with Subhalakshmi at BT in the Global Research team. Subha was involved in interviewing colleagues, creating Personas, ideation, Usability research, surveys and analysis of insights during her time in the department. She was always keen to learn and increase her knowledge in research and beyond and Im sure will continue to increase her skills
Brian Goggin
Director of Operations at TCS Interactive, London
After joining the BT Account, Subha conducted research that contributed to the first go-live of the BT Operator Connect for Microsoft Teams product. She subsequently delivered work in other projects under BT Global and fit in well with the inner TCS and wider client teams. A self-starter, Subha is enthusiastic, keen to learn and better herself and puts herself forward for work and challenges. She has the right balance of talent, knowledge, tenacity and maturity with a good disposition. In summary, Subha is a valuable, capable colleague with a "safe pair of hands" and a pleasure to work with. I would have no hesitation in recommending her.
Brian Goggin
Director of Operations at TCS Interactive, London
After joining the BT Account, Subha conducted research that contributed to the first go-live of the BT Operator Connect for Microsoft Teams product. She subsequently delivered work in other projects under BT Global and fit in well with the inner TCS and wider client teams. A self-starter, Subha is enthusiastic, keen to learn and better herself and puts herself forward for work and challenges. She has the right balance of talent, knowledge, tenacity and maturity with a good disposition. In summary, Subha is a valuable, capable colleague with a "safe pair of hands" and a pleasure to work with. I would have no hesitation in recommending her.
Brian Goggin
Director of Operations at TCS Interactive, London
After joining the BT Account, Subha conducted research that contributed to the first go-live of the BT Operator Connect for Microsoft Teams product. She subsequently delivered work in other projects under BT Global and fit in well with the inner TCS and wider client teams. A self-starter, Subha is enthusiastic, keen to learn and better herself and puts herself forward for work and challenges. She has the right balance of talent, knowledge, tenacity and maturity with a good disposition. In summary, Subha is a valuable, capable colleague with a "safe pair of hands" and a pleasure to work with. I would have no hesitation in recommending her.